blue sand marketing

Clients
Electric Hairdressing
Professional, expert care.
Katherine worked with award winning hair stylist, Mark Woolley, to produce packaging copy for his Electric Hair Care range.
Drawing on two decades of experience in the industry, the collection consists of 8 products (Hydrate Shampoo & Conditioner, Colour Protect Shampoo & Conditioner, Smoothing Cream, Serum, Shaping Paste, Intensive Treatment Mask) which have been carefully and expertly formulated to offer guaranteed results on photo shoots and the catwalk by Mark Woolley and the Electric Art Team. This luxurious British salon professional range offers a sensory experience combining stylish packaging and exquisite, delicate fragrance with real results.
Mark worked with Katherine to personalise each product with his own unique methods of use, described in quotes and finished off with his signature.
"Whatever kind of brief I gave Katherine, she always came back with an interpretation that was spot on."
